There is a huge appetite right now for businesses to understand what social media can do for them. Those of us who tweet about every meal we eat and make up new words every day to fit more into the 140 character limit may not get why someone would wonder what’s in it for them. Off-line we hear the curiosity and at times, skepticism of businesses and business owners simply trying to understand what this whole social media talk could mean for them and their business. So we decided to collect some of the best recent articles about using social media as a marketing tool that may shed some light on why social media marketing matters. Here are some of the best we found this month (or so… ):
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In social media marketing we seek to develop strategies that will reach the right audiences…
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