When Stork Stack, a new Chicago business, wanted to expand their social audience, we looked to leverage a strategic partner.
In launching a Facebook page for Stork Stack, which delivers packages of products for new parents, we partnered the in a giveaway with WubbaNub, makers of infant pacifiers who already had a large and engaged audience.
We set the contest rules so that in order to enter to win a stack one must (1) click “like” on the Stork Stack Facebook page, (2) comment on the promoted Facebook post with your child’s name and favorite WubbaNub style, and (3) check back at a later date to see the three winners.
This drove people to the Stork Stack Facebook page to increase brand awareness.
The contest lasted four days and brought more than 200 new likes to the Stork Stack Facebook page.
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