We just acquired a new company. How do we close its LinkedIn page and what do we tell our new employees to do on their profiles?
You can’t actually delete the page of an acquired company on LinkedIn because it would delete your employees’ work experience. The only exception to this rule is if your company has less than 10 employees linked to its page. This includes past employees that have the company in their work history.
Instead, you can request a notification be added to the top of an acquired page identifying the updated status of the company. LinkedIn says that this will show a visible association and link between the acquired and parent companies without negatively impacting its members’ profiles. Spend time posting about the acquisition on both company pages with special instructions on the acquired company’s page to follow your main page.
An example would be, “We are so happy to be a part of the _____ team. Please like _____ on LinkedIn to receive updates on our next chapter.”
The acquisition can actually be a good time to get both old and newly acquired employees to take a look at their profiles and ensure that they’re connected with the company. Internal instructions can be sent with a link to your company’s LinkedIn page along with instructions for updating employment on LinkedIn. Additionally, some companies prefer to have their employees add company descriptions to their profiles so that they have the same information. If so, share this content so that employees can easily copy and paste it.
Have any burning social media questions? Let us know in the comments.